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In the Lab!

I have been sidetracked by new TLN software development and the preliminary test results are simply exciting!  When the project is completed, the new software will have a dramatic effect on our industry and how we share information.  Unfortunately I cannot go into any details at this time - but watch my Blog for the announcement will be made here first!

TLN has quite a history in developing industry-specific technologies that are quickly adapted by our industry.  SpecSample^_TM was our first product and now virtual spec sample technology is a widely accepted tool on websites and digital catalogs.  MDW, our comprehensive marketing website platform has alreday built over 4,000 sites for Distributors and Suppliers.  SpecSample^TM along with many other TLN software modules are built into our MDW system.  Check it out at www.MyDistributorWebsite.com or www.MySupplierWebsite.com

Time to see Green again!

Today, St. Patrick's Day is a time we all wear green and get out with friends to let loose and forget our cares. 

Think Green in your business as well - Green products and Green cash.  If you have not already incorporated Green merchandise in your marketing mix, do so as quickly as you can.  Buying influences have changed to recognize the steps we must all take to ensure a healthy planet for our children.   

Green cash is what we all want in this troubled economy.  Thankfully this week's news has been more upbeat than the past 6 months; stories of growth and profits are once again emerging as companies take new direction and seize the opportunities to differntiate their business from the competition.  The successful companies today are being innovative and entreprenueral in their approach.  Companies that continue to follow familiar paths will only end up seeing their market dwindle and perhaps prices drop in effort to maintain market share.

Take a moment to read the following article on Too Small to Fail?

PPAI in Review

The PPAI trade show was a success for most suppliers, including The Logo Network and it's affiliated companies.  We were busy the entire time we were there explaining to clients and potential customers how we can add value and service to their respective businesses in the coming challenging year.

If you missed the show or were unable to attend this year, don't worry.  At  The Logo24/7 Forums we are sharing "Best of PPAI" stories and information.  Members are sharing photos from the New Product Pavilion and what may be the best promotional gifts in the coming year.

If you haven't joined our forum yet, come and see what you might be missing!  Get into the latest social marketing initiatives.  Share your concerns or ideas with your colleagues.  There's a lot to learn as we already have an amazing library of articles that are sure to benefit your business.

See you there!

LAUNCH!! Find Us at PPAI Las Vegas, Booth #5555

We are at Las Vegas getting ready for this year's PPAI Tradeshow and Convention!  This year, you will be able to find us at Booth #5555 at the Second Floor of the Mandalay Bay Convention Center in Las Vegas.

Here we are on the map:

For those of you attending, make sure you stop by our booth to discover ALL the wonderful services we are able to offer, including the following services:

This is the BEST TIME to check out all the solutions we have available for both distributor AND supplier. We will be able to answer your questions and show you what we have put together for you to help you remain viable and competitive in the marketplace.

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The Logo Forum is just one of the services offered by the entire TLN group of companies.

TLN has developed more technologically advanced software than any other company within the promotional products industry in the past 3 years. Our mantra at The Logo Network is “The best predictor for future performance is built on past performance”. Within the promotional products industry, none of the BIG service providers upgrade their systems routinely, whereas TLN will continue to develop and introduce marketing technology before the competition; leading the industry by example.

See you at the show. 

WE ARE GO FOR LAUNCH TODAY, January 11, 2009 !!

Got Questions? The Logo24/7 Forum Has Answers

The promotional product industry's newest educational community forum at The Logo24/7 Forums is thrilled to formally launch it's site at the beginning of the PPAI convention next week in Las Vegas.

Industry members now have ONE forum where ALL discussions are safe and informative for all ~ whether you are a distributor, supplier or service provider.  Our forum has been in pre-launch mode and we've ironed out all the kinks and questions.  Forum managemant has deemed the site READY, WILLING and ABLE to answer all questions to help members be successful in the coming year.

Got a success story you would like to share?  We would love to hear them so stop by and  let us know about it!

Need a really reliable supplier in a particular geographic region? Just ask!  We have members all across the United States and Canada (and some from abroad!). 

We also have a Happy Hour area where you can unwind and just exchange friendly banter with your colleagues in the industry.

Remember, the best advise you can get is from an expert who is in the same business as you are in.  Someone who has been through the same road you're on, and has found the solution you are probably looking for.

The Logo24/7 Forum is a membership only community and is currently FREE to all bona fide members of the Promotional Product industry. 

If you are a supplier looking to connect with some of the best distributors contact us about the different ad programs available.  There is no better place to make a direct impact on your target audience.  No email blast needed, no unopened mail will need to be sent.  Just a whole community open to new ideas all the time, 24/7.

Where Will Your Business Be in 2009

Promotional marketers in EVERY level - distributors, suppliers and service providers  - where are you taking your business in the coming new year?  Are you relying standard catalogs as a means to marketing your products?  Are you in tune with current trends and current events?  Are you old school - or have you adapted to the Web 2.0's social media marketing avenues (going on Web 3.0?)
 

Members of The Logo24/7 Forums are pleased to have extra help when they need it. We have assembled the best team of advisers and teachers to guide you through the challenges EVERYONE will face in 2009.  We have product experts, technical help, creative talents and solutions FREE, for members only.  When you are stumped for a solution or need a bright and clever idea, there is always someone ready to lend a helping hand.

We are amped for our big launch next week, beginning January 11. For those of you who will be traveling to Las Vegas for the PPAI convention in Mandalay Bay, stop by our exhibit at Booth #5555 and discover MANY services available to help you succeed this year!

See you at the show!!

 

Today at the Forums 12.31.08

The Logo24/7 Forums has close to 250 quality members pre-launch.  If you are attending the PPAI Convention in Las Vegas in a couple of weeks, please stop by our booth #5555 and say hello!  We'll have information available for you special distributors AND suppliers / service providers.

At the forums today, there is discussion about the BEST of 2008.  Products that worked for everyone in different categories.  This is helpful information for you. 

Come and join the group of industry veterans and educators.  The forum is FREE for members of the promotional product industry.  Our goal is to reshape our industry, train, educate and mentor our members as we all face the challenges of the coming new year.

The Administration and Members of The Logo24/7 Forum wishes everyone a safe and peaceful New Year!

Economic Doldrums? Buck It!

There is only one way to survive the economy in 2009.  If you're a major corporation or a small business, you cannot survive without reaching out to the client.  How you do that will depend on what medium of advertising you will use.  Return on Investment will be KEY - and must be analyzed for every marketing project you will be planning. Every single one of them.

Specialty Advertising professionals  who belong to the trade industry, especially the professionally trained members of the Promotional Product Advertising International are not a dime a dozen.  There are many folks in the industry who think this is a quick buck business.  IT IS NOT.  True professionals work hard to find creative solutions that will work within your budget, provide you with information that will be beneficial and help you navigate through the myriad of products available for promotional gift giving. They have access to data, access to contract service providers and can give you the best return on your ad money!

Additionally, many have formed (and are forming)  a tight community at The Logo24/7 Forums, an industry  member-only group where the BEST ideas are shared by colleagues within the promotional product world. Informational , training forums and educational forums are already formed and more will be added. This is the heart of the site.

IS YOUR SERVICE PROVIDER A MEMBER OF THE FORUM?

Unlike some other forums which may have formed in the past, The LOGO 24/7 Forum is different and unique.  Here we save the drama for someone else's mamma!  We maintain a true professional environment and it is A SAFE ZONE for distributors, suppliers and service providers.

We encourage all TRUE PROMOTIONAL PRODUCT PROFESSIONALS in the industry to come check us out. Membership is free to all bona fide industry members.

Find out what the hot topics are right now.  Find out who our educators are and what they're teaching!

Industry members: Don't get left behind.  Get involved.

Help your client buck the economic doldrums.  It is possible with everyone's help.

Promotional Product Suppliers & Service Providers - Ad Programs Open!

Promo Product suppliers and Service Providers - are you ready to reach out to hundreds (and eventually thousands) of promotional product distributors?  Are you winding down a successful year and planning to work it in 2009?

 

It's a fact, the coming year will indeed be a challenging one for everyone.  We at The Logo24/7 Forums have laid the groundwork for everyone by putting together a FREE forum for industry members to participate in and support each other in a helpful, non-competitive and professional online community forum.

This is where YOU, the Suppliers and Service Providers are at an advantage.  You have a targeted market that you can directly communicate with AND educate!  Why is your product so great? What do you have that is unique for distributors' clients?  What's your special today?  How can we all work together?

We expect email blasts to invade our mailboxes and trust me, not everyone has the time to read them.  Most of the time, someone else in the forum WILL call it to our attention.

But here's the deal - there are Special Advertising Programs that you'll find only and originally from The Logo24/7 Forums.

Our special programs are available PRIOR to our launch date at PPAI in Las Vegas this coming January!  So get in early and get in while you can!  OWN YOUR OWN SPACE at The Logo24/7 Forums.  You may contact Forum management at info(at)logo247(dot)com.

Green Business is 2009?

2009 will be a year unlike any other most of us have ever seen.  For small business owners, we all have to rethink our strategies and be as savvy and wise to keep afloat.  It's not an impossible task, but anyone telling you that their raking in the dough is either in denial - or simply not being truthful.  Ours is not a 'work in your pajamas' business.  True, most of us work from our homes - but if that's all you do, you're missing out on a lot of opportunities out there.

After all the merriment of the holidays, it is an excellent time to think about the good, the bad and the uncertainties of 2008.  It is also time to plant the seeds for new business - but how? 

Money doesn't grow in trees - if it did - we'd see a lot of this in many affluent business areas.  But the fact it, just like you would plant a tree..you start small.  You would  give a tree nourishment to grow.  Hopefully, it takes roots and you'll be able to enjoy the fruits it will bear.

Same concept applies to all the businesses you were privileged to work with in 2008.  In the coming new year, you may be enjoying the benefits of your hard work...or planting new seeds.

Whether you're one or the other, there's always HELP and ADVISE for your from none other than people in the same business.  You may think it's competitive out there and it is - but you would never feel that with all the camaraderie and ideas being exchanged in The Logo24/7 Forums, the NEW and BEST online community comprised of professionals and long time successful veterans in the Promotional Product industry. 

Have a basic idea? There's always someone who'll help you deliver it with a punch, over the top impressive.  We love our businesses.  We are all creatives.  We also love success stories.

So whether you're a promotional product distributor, a service provider or a supplier - we have forums for all of you!  For suppliers, there are free advertising programs available!  Reach out to more people without having to send out promo blasts (that may get deleted in email anyway!).  

All the best in promo have now been combined into ONE arean and it's all on The Logo24/7 Forums.

The Logo24/7 Forums is a free membership-only forum available to members of the Promotional Product industry.  Official launch is scheduled for January 2009 at PPAI in Las Vegas.   We are growing by referral fast - and now is the best time to be a member!  See you at The Logo24/7 Forums!